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VMware PEX 2014 Day 1

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OK, so I really meant to do a series of posts speculating on General Availability announcements based on a close reading of the VMware Partner Exchange Content Catalog. Life intervened, and I only got through the VSAN content. And now that VMware PEX 2014 Day 1 has come and gone, it seems anti-climactic. There were no GA announcements on VSAN, BC/DR to vCHS, Desktone’s integration into the VMware lineup, NSX in the channel, or Airwatch mobile device management integration into the EUC lineup.

On the other hand, I’d have to characterize VMware PEX Day 1 as a success. I saw great content on the future BC/DR in vCHS product and great technical content on VSAN. VSAN and disaster recovery to vCHS is scheduled for “Q1” (only 7 weeks left!), but that could change. Seriously, it could. The sessions answered a lot of nagging questions I had (Q: Is the VSAN disk group a RAID 0 under the covers? A: No.) and brought up some others (Q:Can vCHS be used as a BC/DR target for a VMware  View environment? A: Hmmmm…).

The class on qualifying/positioning vSphere Data Protection Advanced was really nice. If you have access to the content, definitely check it out. It’s a refinement of the existing material on vDPA, so if you’ve seen it before, it’s probably not earth-shattering. But an refinement nonetheless. The big differentiator was the ability to back up physical environment, namely SQL, Exchange, and Sharepoint. The impression I got was that this was application focused, not bare-metal. Anyone else think that too?

The Solution Center (exhibition hall) was quite interesting. I finally got to talk to someone at Hitachi Data Systems (“No, I don’t think we go through you at all for distribution”) about their solution stack. Their purpose-built flash storage was pretty interesting (though I can’t find it on the corporate web site). I didn’t see Cloud Physics at the Solution Center or on the list. What gives?
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Oh, I sat down and got a free social media consultation, which focused on LinkedIn rather than this blog, but was still valuable.

Another interesting opportunity is asking random Partners what they’re seeing which is interesting.  Do they think VSAN will be as disruptive for low-end storage?

If you’re here at PEX and would like to meet up to chat about this stuff during breaks, after the day, or over dinner, ping me and we can set it up.

Events

PEX 2014 VSAN – Content Catalog Part 1

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The PEX 2014 Content Catalog is online, so I had quite a bit of searching, slicing, and dicing to do. My initial read-through was looking for clues about announcements which might happen before Partner Exchange, but I gave up on that very quickly. If you think you’ve found something I’ve overlooked, I’d love to hear about it in the comments. Maybe a problem I had was getting sidetracked by content. So it seemed more productive to think about the interesting sessions. This is the first of a few posts about interesting stuff I saw in the content catalog.

PEX 2014 VSAN Content

SDDC3521-BC – Software-Defined Storage & Virtual SAN (VSAN) – Sales Boot Camp
EUC3208 – Architecting VMware View with VSAN – The VCDX Way
TEX3060 – VDI Horizon View on vSAN
TEX3243 – Benefits of Using Virtual SAN (vSAN) with View

It’ll be interesting to see how VSAN’s sales positioning is going to be handled. Are they going to stick with lab and View as the primary use cases? That seems to make sense with the number of sessions targeting  the Horizon View (VDI) use case. The “VCDX Way” is especially intriguing.
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So will VMware target the SMB SAN market, which is who actually seems to be clamoring for the product? The VSAN open beta is supposed to be amazingly popular. Of course, whether SMB storage is economically possible with VSAN will depend on the pricing. Since I can’t really extrapolate whether VSAN will be GA by Partner Exchange, it’s tough to do anything besides hope. February would seem to be a good date (offset from VMworld) with plenty of time to shake out first revision bugs and qualify configurations, additional use cases. and more best practices to release around VMworld. But that’s my small fish view on product strategy without any insight into where they are in the engineering effort.

SDDC3522-BC – Software-Defined Storage Technical Boot Camp
TEX3204 – Driving Lower Total Cost of Ownership (TCO) with the Right Direct Attached Drives for your Workload using VMware vSAN

More technically focused sessions which I personally find exciting. Doing a good POC (and partner teams to do them) is a big part of what I want to bring to partner engagements. The second session is the only hint of future product developments I’ve seen, with a discussion of an all-flash VSAN configuration (high-endurance SSD fronting standard-endurance SSD). What does this signal to you? Anything? What does it mean to you about a GA schedule, if anything?

Events

PEX 2014 – Making Plans for Hands on Labs

PEX 2014 - VMware Partner Exchange RegistrationPEX 2014 is actually going to be my first VMware Partner Exchange. Exciting! The full pass is booked and paid for. No turning back now! The early-bird deadline is January 6th, so book now to save some money ($300). This year the boot camps are from Feb 8-10 with the event proper on Feb 10-13. I won’t be making it out to the boot camps, but will be attempting to get on-site as early as possible on the 10th for the Hands on Labs. I seem to remember reading that at VMworld 2013, they had access to the labs for anyone on-site, regardless of access to an actual lab station. Considering that and the success of the internet-facing Hands on Labs, it might not be important to be there at an actual lab station, but it would be nice. I’m not betting on the labs being immediately Internet-facing, but it would be nice to have access in the evenings.

PEX 2014 HoL won't be anything like this chemistry lab
By Kurt Barnett (UNSW Canberra) [CC-BY-SA-3.0 (http://creativecommons.org/licenses/by-sa/3.0)], via Wikimedia Commons
Wait, you do know about the Hands on Labs Online, don’t you? It’s a terrific way to get your feet (hands?!) wet with hands-on VMware product experience. There’s a lab manual and a lab environment for you to explore the real product and interface. It’s not a click-through glorified slideshow, either. I don’t know for certain, but I’m assuming they’re using vCloud Automation Center and vCloud Director to spin up on-demand nested instances of the lab environment per-registration. That’s pretty cool tech even before you start messing around in your sandbox with the product or use-case you came to test! Go check it out.

OK, that being said, I’m assuming we’ll see the availability of the “2014 catalog” of new labs (I assume they’re still in the catalog model?). I’m hoping there are new versions of VSAN (I don’t have a lab yet) labs with additional use cases. I’d love to see an expansion of vCHS labs as I haven’t seen any Not For Resale licenses yet (I’d love to hear that I’m wrong about that. Anyone?). A new generation of End User Computing labs would be nice to see. Would love a “Mirage as XP Migration Tool” lab to familiarize people with the use case and the process. Fingers crossed. vSOM/vCOPS (whatever you want to call it) is another product which would be great to have expended scenarios in. How about a lab which had a series of failures present (randomized, possibly) which one used Operations Manager to identify the issues with and remediate? I haven’t taken the time to see what’s in the existing labs covering vCloud Director, but I’d love to spend some time with that as well.

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Any labs you’d like to see in the future or existing labs you’ve been itching to try?

Are you going to PEX 2014? Any other first timers? Any veteran advice?